---
title: "How do I answer a bad review? | LocoTap"
description: "Calmly, for the next reader, not the one who wrote it. A reply that only says thanks: 4 things a reader still wonders."
url: "https://locotap.com/learn/reviews"
---

# How do I answer a bad review?

Calmly, for the next reader, not the one who wrote it.

**For**

Reply to a bad review so the people reading it still want to call.

**When**

Within a day of a bad review

## Try it

A reply that only says thanks: 4 things a reader still wonders.

Each part of the reply answers one thing the next reader wonders.

Write for the reader: thank, own it, fix it, sign it.

## Worked out

| In the reply | Without it, they wonder |
| --- | --- |
| Thank them | Does anyone even read these? |
| Say what went wrong | Do they know what went wrong? |
| What you changed | Did anything change after? |
| A way to talk | Would they sort it out with me? |
| Your name | Is a real person behind this? |

## Easy to get wrong

- Arguing the facts in public.
- The same reply under every review.
- Saying what the customer did wrong.
- Waiting a week to answer.

## The tool for it

**Review replies** Calm replies to your reviews [About it](https://locotap.com/tools/review-replies) [Start free](https://locotap.com/sign-in?back=%2Fapp%2Flearn%2Freviews)

## Questions

**Should I reply to every review?**

Yes, good and bad. A short thanks on a good one is enough.

**What if the review is unfair?**

Say what happened plainly, once, and offer to talk. Readers can tell.

**Should I offer money in the reply?**

No. Offer to talk, and settle it away from the page.

**Can I get a review taken down?**

Only fake or abusive ones, with the site’s own report button.

**How long should a reply be?**

Three or four short lines. A long reply reads like an argument.

**Do I use their name?**

Their first name, if they used it. Never their address or job details.

**How do I get more good reviews?**

Ask every happy customer on the day the job is done, with a link.

**What if I was in the wrong?**

Say so, say what you changed, and offer to put it right.

Next · Before the job: [What should an hour cost?](https://locotap.com/learn/hour-price)