---
title: "Why would a stranger trust me? | LocoTap"
description: "Because they can see the proof before you knock. Only a name and a face: 5 questions a stranger still has before they call."
url: "https://locotap.com/learn/trust"
---

# Why would a stranger trust me?

Because they can see the proof before you knock.

**For**

Show a stranger the proof they look for before they let you in.

**When**

On your page, your quotes and your van

## Try it

Only a name and a face: 5 questions a stranger still has before they call.

Every proof you show is one question a stranger doesn’t have to ask.

Show the proof; don’t ask them to take your word.

## Worked out

| Proof | Without it, they ask |
| --- | --- |
| Licence number | Are you licensed for this work? |
| Proof of insurance | What if you damage something? |
| Photos of past work | Have you done a job like mine? |
| Recent reviews | Were other people happy? |
| A name and a face | Who is actually coming? |
| A written price | Will the price change on the day? |

## Easy to get wrong

- A licence number nobody can find.
- Photos of someone else’s work.
- Old reviews with no replies.
- A price that changes on the day.

## The tool for it

**Licence card** Your licences and insurance, on a page and wallet cards a homeowner can check [Start free](https://locotap.com/sign-in?back=%2Fapp%2Flearn%2Ftrust)

**Before and after** One picture of the work, before and after, with your name on it [About it](https://locotap.com/tools/before-and-after)

## Questions

**Do I need a licence for my work?**

It depends on the trade and the place. Check the rule where you work.

**Where do I show my licence number?**

On every quote, invoice and card, and on your page.

**What insurance should I show?**

Say what you carry, and send the certificate when asked.

**What photos work best?**

Before and after of the same spot, taken from the same place.

**Can I use a supplier’s photos?**

No. Show your own work, even if the photos are plain.

**Should my face be on it?**

Yes. People open the door to a face they’ve already seen.

**What if I’m new and have no reviews?**

Show photos, your licence and a written price. Ask every first customer for a review.

**Does a written price help?**

Yes. A price in writing says it won’t change on the day.

Next · Get the work: [How do I answer a bad review?](https://locotap.com/learn/reviews)
