Review reply drafter

How it works

1. 1 Paste the review, with their name and stars. The page picks out what they liked, what went wrong, who they named and any moment worth celebrating, and marks each in their words.
2. 2 Choose a tone and who's writing. If something went wrong, choose what to offer: an apology, what you've changed, or a private way to make it right. Tap anything you'd rather not answer to leave it out.
3. 3 Read it, edit it if you like, and copy it. “Before you post” checks the words you'll actually paste, edits included, then you reply from your Business Profile.

Free, with no account. The review never leaves your browser: it's read and answered by plain rules on this page, not sent anywhere. Your business details are kept on this device only if you tick Remember, and reviews never are.

Good to know

Should I reply to every review?

If you can, yes, the happy ones too. A short thank-you that names what they loved shows the next customer that someone reads every review. For an unhappy one, a calm reply is written for everyone who reads it later, not just the person who wrote it.

What if the review isn't true?

Reply calmly anyway: other customers judge you by the reply, not the review. Don't argue the facts in public; invite them to get in touch. If a review breaks Google's rules, for example it's fake, off-topic or from someone who was never a customer, you can report it from your Business Profile (verify).

Can I offer a discount for a review, or for changing one?

No. Offering anything in return for a review, or for removing or changing one, breaks Google's review rules, and Canada's Competition Bureau treats paid-for or pressured reviews as misleading (verify). Making things right privately is fine. Just keep the review out of the offer. The checks flag both.

Why does it leave out staff names and health details?

Naming a staff member in a reply to a complaint reads as blame, so the reply keeps it about the business. Health clinics have a stricter rule: even confirming someone was a patient can share health information, which privacy laws like Ontario's PHIPA restrict (verify). Turn on “We're a health clinic” and the reply stays general.

Is the French right?

It was written for this tool in plain Canadian French, and a French review gets a French reply unless you choose otherwise. Have a French speaker read it before you rely on it. Words you type, like what you've changed, go in as you wrote them.

Is anything sent or stored?

No. The review, the reply and your edits stay in this tab. Copying puts the reply on your clipboard; nothing is posted for you. Remember keeps only your business name, your name and role, contact and choices, and only in this browser.

Does it use AI?

Not yet. It's plain rules: word lists in English and French, and sentences written by hand for each kind of review, so the same review always gets a reply you can predict and check. “Another wording” picks among those sentences.

Is this legal advice?

No. The checks are good practice for a public reply, not legal advice. If a review mentions a lawyer, an injury or someone getting sick, keep the public reply brief and get proper advice before saying more.